Disney spent more than $300M on the new Indiana Jones movie and it's going about exactly as you expected it would!
From the article: "Disney spared no expense in bringing the film to the big screen, starting with a nearly $300 million production budget. Factor in marketing costs, which are typically equal to half the production budget, and a swanky premiere and after-party at the Cannes Film Festival, and "Dial of Destiny" has quite a hole to dig itself out of. Box office analysts are predicting the film will capture between $60 million and $65 million during its first three days in theaters and around $90 million for the five-day holiday weekend.
That's right: Throw in those marketing costs and other odds and ends and you're looking at what could be close to a $500 million price tag for this thing. Half a billion dollars. That's a lot of money.
For a studio to recoup that kind of monstrous budget, the dang movie needs to hit the ground running. It needs to start sweeping the box offices on opening night. Heck, even 2008's boring, useless Indy installment "Kingdom of the Crystal Skull" netted $100 million in its first three days.
"Dial of Destiny" looks set to capture barely two-thirds of that."
[Hidden Content]